45+ Resume Keywords for Product Managers

The must-have keywords for PM resumes that pass ATS screening at top tech companies. Includes frameworks, metrics, and tools.

The PM keyword landscape

Product management is one of the most competitive fields in tech. PM roles at companies like Google, Meta, and Stripe receive thousands of applications. ATS systems filter heavily on specific PM vocabulary — and the terminology varies significantly between technical PM, growth PM, and platform PM roles.

Strategy and vision keywords

Product strategy, product vision, roadmap, OKRs, KPIs, product-market fit, go-to-market (GTM), competitive analysis, market sizing (TAM/SAM/SOM), customer segmentation, positioning, value proposition, product lifecycle.

Execution and delivery keywords

Agile, Scrum, sprint planning, backlog prioritization, PRD (Product Requirements Document), user stories, acceptance criteria, cross-functional leadership, stakeholder management, release management, MVP, iteration, A/B testing, experimentation.

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Data and analytics keywords

SQL, data-driven decision making, funnel analysis, cohort analysis, retention metrics, churn analysis, NPS, customer satisfaction (CSAT), DAU/MAU, conversion rate, revenue metrics (ARR, MRR), LTV/CAC ratio, attribution modeling.

Tools to mention

Jira, Confluence, Notion, Linear, Figma, Amplitude, Mixpanel, Looker, Tableau, Google Analytics, Fullstory, Hotjar, Productboard, Aha!, Miro.

Tailor your PM resume automatically

Every PM role emphasizes different skills. ATSBoost compares your resume against the specific job description and identifies the exact keywords you're missing — whether it's growth metrics for a growth PM role or technical terms for a TPM position.